IBBA Insights: Know Your Market, Know Your Buyer

IBBA Insights: Know Your Market, Know Your Buyer

Getting timely, relevant and accurate information is imperative to know your market, know your buyer, and set client expectations. Enter Market Pulse, the go-to quarterly resource providing critical market insights and invaluable data, while enhancing the awareness and perception of the business brokerage profession. Be sure to listen as Lisa shares the history of the Market Pulse Survey, why it’s so important to participate in the industry survey, and how it can be one of the best resources you’ll ever use.

Host: Cress V. Diglio
Guests: Lisa Riley, CBI, CM&AP, CBBI, PhD Principal of Delta Business Advisors