25 Oct Glen Cooper on The Nuts & Bolts of Selling a Business – Part 5: Structuring the Transaction: Defending the Seller’s Asking Price Webinar, 10/25/2022
In this webinar. Glen offered us:
1) Four fundamental principles of how we effectively demonstrate the value of our seller client’s business;
2) A detailed discussion of twelve essential components of structuring the sale, and suggest
3) Three critical tips for making sure we “stay on message” and get it just right!
Structuring the transaction is our job as brokers, but everyone does it differently.
From the moment we engage our seller prospects in initial meetings, until we work with our seller clients and their professional advisors at the closing, we need to be thinking of just how a buyer is going to buy the business we’re selling. Everything we do has an impact upon the “structure” of the transaction.
Perhaps the most important element is that we have to keep it simple, so that everyone understands what’s happening step-by-step, especially us!
