Built to Sell Radio: Riding the Wave of an Industry Roll Up

Built to Sell Radio: Riding the Wave of an Industry Roll Up

In 2017, Miles Faulkner partnered with Martin Cleaver to establish Blended Perspectives, a reseller specializing in Atlassian products, which offer software solutions for large teams.

To distinguish themselves from other resellers, Faulkner devised an innovative product that set them apart from other Atlassian resellers.

By 2022, Blended Perspectives had achieved approximately $30 million in revenue. Recognizing an impending industry consolidation, Faulkner made the strategic decision to sell to Contegix, a competing Atlassian distributor, for a multiple far better than what a typical reseller usually fetches. In this episode, you’ll learn how to:

  • Enhance the appeal of your company to potential acquirers.
  • Determine the optimal time to sell your
  • Differentiate your business from your competitors.
  • Leverage a forecasting technique to boost the value of your company.
  • Avoid a common error in legal contracts that can kill an acquisition offer.
  • Effectively communicate the sale of your company to your employees, drawing inspiration from Brad Pitt’s character in Moneyball.