24 Nov Acquiring Minds: When to Buy a Large Consumer Business
Today’s interview features Taylor Mattingly, co-CEO of Energy Ogre, a Houston-based service that helps households navigate Texas’s complex, unregulated electricity market. Taylor was originally a customer before pursuing a traditional search to acquire the business. Unlike most B2C companies, Energy Ogre generates high-quality, recurring revenue from hundreds of thousands of subscribers paying $10 per month. The discussion covers the deal structure, which differs from a typical SBA-style acquisition, including a relatively high 55% leverage made possible by strong revenue quality. Taylor also shares his enthusiasm for partnering with his longtime friend and co-searcher, John, highlighting the trust that fuels their collaboration.
