The Blind CIM Test: How Anonymous Is Your Listing, Really?

29 Sep The Blind CIM Test: How Anonymous Is Your Listing, Really?

This week, we put confidentiality to the test using a real fabrication listing and showed just how quickly a “blind” CIM can be de-anonymized. We broke down the clues that give businesses away, what information brokers should rethink including, and how to write teasers and CIMs that protect seller confidentiality without making the opportunity so vague that buyers lose interest.