29 Sep Glen Cooper on The Nuts & Bolts of Selling a Business – Part 4: Inventing Story Where None Exists: Engaging Visionary Buyers! Webinar 9/27/2022
In this webinar, Glen told us how to “invent” a story for the ordinary business we just listed to maximize our chances of selling that business.
Invent a story? What’s Glen talking about!?
Well, here are the things he talked about:
1) He covered the “Nuts & Bolts” of just how we put together a story for any business listing.
2) But, as an interesting departure, he talked about OUR OWN story as business brokers.
3) Also, he discussed what is happening around us today to make it even more important to create and tell stories.