Built to Sell Radio: Capitalizing on the Shift From Bricks to Clicks

Built to Sell Radio: Capitalizing on the Shift From Bricks to Clicks

In 2006, Chad Rubin crafted Skubana, a tool specifically designed to streamline the operation of his e-commerce store across diverse channels. Sensing the software’s potential, Rubin decided to offer Skubana to other online business owners.

The platform rapidly resonated with e-commerce entrepreneurs, accumulating $5 million in annual recurring revenue by 2021. The company’s success drew the interest of prospective buyers, eventually culminating in an irresistible offer from 3PL Central, a premier provider of warehouse management software. In this episode, you’ll learn how to:

  • Build your moat in a competitive industry.
  • Raise money using a convertible note.
  • Attract high-quality investors using Rubin’s innovative method.
  • Avoid a hiring mistake that could derail the growth of your company.
  • Hire great employees using Rubin’s assessment test.
  • Stimulate interest from potential buyers with an intriguing outreach strategy.
  • Find meaning in your life after you’ve sold your business.